Erin HamptonStrategic Brand Architect
Coach
Vince
L’Oréal
Ceremonia
Pat McGrath
Noli (L’Oréal)
Adidas
Coca-Cola
Verizon
Amazon x NBA
Half Magic
Colgate
Target
Big W Beauty
Ulta
Every Man Jack
Synchro
Cubii
Safe Place For Youth
Everytable
Cabot Creamery



Let’s Work
Hi, I’m Erin—an award-winning strategist shaping culture and commerce for the world’s most innovative brands.

In 10 years of agency and in-house experience, I’ve built brands that move markets and inspire audiences—from authoring net new brands for Pat McGrath and L’Oréal to creating experiential moments that wowed the industry at Coachella and Essence Fest. My unique approach translates human insight into culturally relevant ideas that captivate audiences and drive sustainable business growth.

Let’s build something meaningful together.


CEREMONIA

Ceremonia asked us to reimagine their website with immersive experience that would drive brand love, discovery, and sales. We did that by introducing Ceremonia’s unique brand story and community throughout the web experience is new ways that would surprise and delight the user. In Content Strategy, I crafted new ways to tell their brand and product stories like their clean, Latin American-rich ingredients, their expansive community, their sustainability, and their founder story.




  • Content Strategy

Agency: The Stable